Apple Just Bought A Sinister ‘Pre-Speech’ Tech Company Implicated In Genocide

Apple has paid nearly $2 billion for a ‘pre-speech’ tech company whose employees helped Israel commit genocide in Gaza.

And Apple has paid this money, the second-biggest deal in its history, for a company that doesn’t have a product, doesn’t have any revenues and whose website is a single page containing 15 words.

The company, Q.ai, is developing sensors which map the imperceptible movements of a human face to determine the words someone is thinking before they’re spoken.

They call it silent speech.

Or pre-speech.

And it’s exactly as sinister as you think it is.

Q.ai was founded by Aviad Maizels, Avi Barliya and Yonatan Wexler, all of whom honed their skills by testing technologies of apartheid on Palestinians. Maizels is a former commander of Unit 81, the IDF division which builds Israel’s offensive cyber weapons. Barliya, according to his LinkedIn, was an intelligence officer in the Israeli air force, while Wexler is a former Unit 8200 agent.

Apple’s genocide intake

In a blog post announcing the deal, Tom Hulme, an executive at Google Ventures, one of the company’s early investors, revealed that 30% of Q.ai’s more than 100 staff were called up to participate in the genocide of Gaza.

This admission means dozens of people implicated in genocidal acts who served under the political command of Yoav Gallant, an ICC indicted war criminal, are now Apple employees.

It should be a huge scandal. The biggest company in the US, one of the world’s most recognisable names, has folded into its staff dozens of people who served in a military during the period it committed genocide, according to all of the world’s most acclaimed rights experts.

But every single mainstream article which covered news of the deal, from Reuters to the FT, ignored this fact.

Mainstream coverage also ignored a number of other extremely cogent elements to the story, including the nature of the deal and the technology itself.

Apple has paid two billion dollars for something that barely appears to exist.

Q.ai’s website consists of just 15 words.

To find out exactly what the company does you have to look beyond the press releases to the patents Q.ai and its founders have filed.

And these patents read like plot lines from the bleakest dystopian futures.

Sensing silent speech

One filing details technology capable of “determining an emotional state of an individual based on facial skin micromovements.” The same filing says the technology could be used “to identify a user based on heart-rate and breathing-rate.” Another filing says Q.ai’s software “synthesises speech in response to words articulated silently by the test subject.”

Q.ai’s technology centres around silent speech.

This is the idea that before we vocalise words and move our mouths to emit sounds, our brain has already sent signals to muscles in our throat and face determining what we’re going to say. Q.ai claims to have invented infrared sensors that can pick up these pre-speech micro-movements.

One filing talks about a “sensing device configured to fit an ear of a user, with an optical sensing head which senses light reflected from the face and outputs a signal in response. Processing circuitry processes the signal to generate a speech output.”

Tech bloggers have suggested Apple has bought the company to enable non-verbal control of an iPhone and other devices via its airpod earphones or smart glasses. An annotated diagram included with the patent shows a person wearing glasses and an earpiece integrated with the technology.

Indeed Apple is no stranger to adopting the technologies of Israeli apartheid, and in fact the company is extremely familiar with Maizels himself.

In 2013, Apple bought Maizels’s first company, PrimeSense, a developer of 3D sensing technology. PrimeSense technology went on to become the foundation for Apple’s Face ID system on its newer iPhone and iPad models.

Nonetheless, two billion dollars for a non-existent technology and a three-year old company, is unprecedented. What isn’t unprecedented, however, is a US tech giant overpaying for an Israeli company.

Overpriced Israeli tech

Last year, Google bought Israeli cybersecurity Wiz for $32 billion, which, at 64 times Wiz’s annual sales, was widely seen as an inflated price and far in excess of the sales-to-valuation ratio for similar companies.

At this price, however, Israel received a huge $5 billion tax windfall. At the time Zionists crowed it would help the country buy more warplanes and missiles to commit genocide.

The deal for Q.ai, while a lot smaller, will still generate significant tax income for Israel’s struggling economy.

And Israel is critical to Apple.

The company has a large R&D campus in the country, its second-biggest outside the US, into which large numbers of Unit 8200 and Unit 81 graduates are funnelled. Apple CEO Tim Cook is a devoted Zionist, has visited Israel on numerous occasions, and in 2018 received an award from Zionist lobby group the ADL for his efforts to censor anti-Israel speech. Apple has made good on that promise over the last two years, sacking staff for expressing pro-Palestine, anti-genocide views. Cook has never spoken about Gaza.

The price for a ghost company with a few patents, then, looks as much about politics as it does about technology.

That’s not to say Q.ai’s technology won’t be commercialised for consumer applications. It probably will be. And if the tech is realised, the implications for privacy and data collection are frightening.

As are the security state and military applications.

A pre-crime future

A few days after the Q.ai deal, the head of neurotechnology at Israel’s directorate of defense research and development, the country’s equivalent to the US’s DARPA programme, gave her first-ever interview to Israeli media. In the interview she referenced Q.ai and said the Israeli military is working on similar technology. The US has a DARPA project known as Silent Talk which is also working to develop pre-speech sensing and non-verbal control technologies.

Once the technology is developed, and pre-speech established as a legitimate biological human function, how far behind will pre-crime be?

Given the frenzied efforts we’ve seen to shut down and criminalise criticism of Israel under the guise of antisemitism, one can easily imagine a future of pre-speech sensing technology being rolled out to identify would-be critics of Israel. Or the US. Or Europe. Or imperialism in general.

You can imagine it now. “Based on our silent speech detector we have determined you were going to say something hateful or antisemitic or un-American and are therefore under arrest.”

The most dystopian technologies continue to flow out of Israel. And they continue to flow because Israel is empowered by the US and Europe to maintain a system of apartheid built upon invasive and authoritarian technologies of control.

It is therefore no surprise that the creators of Q.ai are veterans of Israel’s genocidal military security state, or that the largest company in the US sees these technologies as essential to its AI future.

And while this story may be no surprise, we should never get used to, and must resist, technologies of apartheid and genocide, and their creators, becoming embedded in our devices, our economies and our lives.

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